PPC Advertising

The Winter Olympic 2014 games in Sochi, Russia kicked off on February 7th. This winter, millions will flock to Russia to watch the games, but for those that are stuck…

In 2012, social media took control of how we experienced the summer Olympic Games. In 2014, Russia intends to do the same thing but with their own social media channel:…

Hiring a PPC agency can be a difficult task since, more often than not, you’re hiring one because you’re not an expert yourself. Wading through sales people and trying to…

Depending on your business type, website, and goals, a remarketing (or retargeting) campaign can take many forms with greatly differing levels of sophistication. Regardless of form or function, the one…

The use of social media is pivotal when sharing content. Specifically, Twitter has become a reliable source for sending content catered to a narrow or broad audience depending on the…

Both PPC and SEO are crucial pieces of any internet marketing strategy but far too often are completely siloed into their own, competing departments. Attribution is and always will be…