Sep 18
Landing Page Optimization Part 4 – The One Way Street
Landing Page Optimization Part 4 – The One Way Street
One of the challenges in any business is to communicate with your prospects and clients on the appropriate level. It is very easy to forget that what seems…
Read MoreSep 15
Landing Page Optimization Part 3 Marketing Call to Action
Landing Page Optimization Part 3 Marketing Call to Action
In Landing Page Optimization Part 2 we discussed the importance of keeping your landing page concise. In part 3, we’ll discuss including a marketing call to action. A…
Read MoreSep 11
Landing Page Optimization Part 2a The Five Second Rule
Landing Page Optimization Part 2a The Five Second Rule
Just a quick update to the last blog post. It looks like you have just a fraction of that five seconds to make your initial impression….more like 50 milliseconds! …
Read MoreSep 10
Landing Page Optimization Part 2 The Five Second Rule
Landing Page Optimization Part 2 The Five Second Rule
Do you know the Five Second Rule of Landing Page Optimization? In Landing Page Optimization Part 1, we discussed designing landing pages that optimize PPC performance and the…
Read MoreAug 19
Webinar: How Social Media Builds Inbound Links and High Search Rankings
Webinar: How Social Media Builds Inbound Links and High Search Rankings
Social media sites like Twitter, Facebook, and others are all the rage now. But what effect do they have on your search engine rankings? During this informative presentation by link…
Read MoreJul 16
Inaugural AZIMA Meeting Was a Hit! Next Up: Facebook
Inaugural AZIMA Meeting Was a Hit! Next Up: Facebook
Last night was AZIMA‘s inaugural meeting, and nine of us here at Vertical Measures attended. Hosted at the Tempe Mission Palms, we enjoyed a nice social hour accompanied by a…
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