PPC Advertising

Dec 27

Intro to the Google Adwords Display Ad Builder

Are you afraid that you are missing out on valuable clicks because your search ads aren’t eye-catching? Or maybe, you’ve already mastered the art of text ad optimization and you’re…

Dec 19

Taking Advantage of Adword’s Click-to-Call

It’s hard to believe that people were able to get around, let alone find their favorite businesses before the invention of smartphones. Look around you; what was once “the way…

Dec 07

Adwords Airport Targeting

With the holidays come many things, among the most important being indulgent shopping sprees and travel plans. With that in mind, you have to be strategic about how to reach…

Dec 04

Getting Started With Google Remarketing

Thanksgiving has passed and the stampedes of eager Black Friday shoppers have recessed to their homes. This of course means that the holiday shopping season is now in full swing….

Nov 21

Google Product Listing Ads – Promotions

The smartphone is undoubtedly a very important tool for consumers looking to do some shopping. At the touch of a finger, potential customers can browse review sites, get recommendations from…

Nov 13

Bing Ads Advanced Location Targeting

When it comes to PPC advertising, displaying highly relevant ads to potential customers is key. It’s not just the messaging that matters – demographic factors play can also play an…

Nov 13

Connecting With Students One Like at a Time

One of the great things about working in internet marketing, or marketing in general, is the chance to learn more about your client’s industries. Here at Vertical Measures we’ve had…

Nov 02

Optimizing Adwords “Head” and “Tail” Accounts

You’ve been told to work on “optimizing your accounts in AdWords”. You understand the concept that carefully optimized ads result in better click through rates, higher volumes of traffic and…

PPC Advertising

Intro to the Google Adwords Display Ad Builder

Intro to the Google Adwords Display Ad Builder

Taking Advantage of Adword’s Click-to-Call

Taking Advantage of Adword’s Click-to-Call

Adwords Airport Targeting

Adwords Airport Targeting

Getting Started With Google Remarketing

Getting Started With Google Remarketing

Google Product Listing Ads – Promotions

Google Product Listing Ads – Promotions

Bing Ads Advanced Location Targeting

Bing Ads Advanced Location Targeting

Connecting With Students One Like at a Time

Connecting With Students One Like at a Time

Facebook Fan Page Complaints, Realities and Solutions

Facebook Fan Page Complaints, Realities and Solutions

Optimizing Adwords “Head” and “Tail” Accounts

Optimizing Adwords “Head” and “Tail” Accounts

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