Google’s Exceptions to Search Query Matching Rules Part 2

Jul 10

Google’s Exceptions to Search Query Matching Rules Part 2

We have spent the last two weeks examining how specific ads are triggered when one search query prompts multiple keywords. We have discovered that narrow match types and ad rank…

Jul 09

Types of Content: How It Can Impact Your SEO

We all would like to be the best in our industry. We want to produce the most engaging and shared content, rank well in search and generate more leads with…

Jul 03

Google’s Exceptions to Search Query Matching Rules

Last week, we discussed how Google’s system chooses which ads to serve when a search query matches multiple keywords within a single ad group. To piggy back on that discussion,…

Jul 03

Content Creation: Why You Should Stop Thinking Customer First

Thinking customer first creates a barrier when conceptualizing ideas for content creation. By zeroing in on the word “customer”, you face the danger of typecasting people into a singular role that…

Jun 27

What Is a Social Press Release and How Can I Use It as a Promotional Tool For My Business? [VIDEO]

Angela Miller answers: “What Is a Social Press Release and How Can I Use It as a Promotional Tool For My Business?”

Jun 26

How Google Matches Search Queries to Keywords

Within AdWords, only one keyword can be prompted per search query. However, it is possible that in certain situations, more than one keyword may match one given search query. Have…

Jun 20

What is Anchor Text Over Optimization and How Can I Fix It? [VIDEO]

Arnie Kuenn answers: “What is Anchor Text Over Optimization and How Can I Fix It?”

Google’s Exceptions to Search Query Matching Rules Part 2

Google’s Exceptions to Search Query Matching Rules Part 2

Google’s Exceptions to Search Query Matching Rules Part 2

Types of Content: How It Can Impact Your SEO

Types of Content: How It Can Impact Your SEO

Google’s Exceptions to Search Query Matching Rules

Google’s Exceptions to Search Query Matching Rules

Content Creation: Why You Should Stop Thinking Customer First

Content Creation: Why You Should Stop Thinking Customer First

What Is a Social Press Release and How Can I Use It as a Promotional Tool For My Business? [VIDEO]

What Is a Social Press Release and How Can I Use It as a Promotional Tool For My Business? [VIDEO]

How Google Matches Search Queries to Keywords

How Google Matches Search Queries to Keywords

Part I Compelling Content: Will You Survive the New Google Era?

Part I Compelling Content: Will You Survive the New Google Era?

What is Anchor Text Over Optimization and How Can I Fix It? [VIDEO]

What is Anchor Text Over Optimization and How Can I Fix It? [VIDEO]

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