Presented by Erik Solan
Is your content seeing as many relevant eyes as it should?
You have a great product. You blog about it every week. You filmed it, you animated it, you took great photographs, now it’s time to put that content to work.
Content is King but only as powerful as its ability to get in front of the right audience at the right moment in their journey. With the right audience targeting on the right platform, amplification is the key to such content delivery.
This interactive course reviewed how to assess existing digital marketing efforts for gaps in content and delivery and how to begin crafting a solution for an amplification strategy.