The Internet marketing world is constantly churning out new ideas and innovative strategies for promoting clients and reaching customers. Each week, Vertical Measures will be collecting the best of the best from around the web, compiling all of the finest into The Weekly Measure. We’ll be on the lookout for great new articles, covering content marketing, paid search, social media, SEO and link building, as well as highlights of upcoming internet marketing conferences and webinars, and we look forward to reading your work, posting the best, and helping you stay connected every week.
Vertical Measures’ Temple Stark helps companies ask the right questions before they hop into bed with an agency.
Arnie Kuenn of Vertical Measures shares some insights on LinkedIn for those of us working in content marketing with only a shoe-string budget.
Noah Kagan went over to Huffington Post and broke down a study of 100 million articles to help marketers step up their content game.
Vertical Measure’s CEO, Arnie Kuenn helps content marketers create effective strategies with his article over at the Content Marketing Institute.
Michael Bonfils of Marketing Land breaks down a content marketing presentation from last week’s SMX Advanced by Brent Csutoras and Arnie Kuenn.
“The key is not to hit grand slams all the time, which will happen occasionally; it’s about continuing to keep going to the plate. Having that mindset will surely set you up for success when it comes to creating blockbuster content.” – Arnie Kuenn, Vertical Measures
Natalie Barreda of Vertical Measures shares how we can get the most out of our paid campaigns during the hottest months of the year.
For those of us not lucky enough to be able to attend last week’s SMX Advanced, Christine Churchill breaks down a session on retargeting over on Marketing Land.
Justin Lafferty of Inside Facebook describes a function Facebook is testing out allowing social media managers with multiple location based pages to manage them more easily.
Jade Furubayashi of Simply Measured gives us a quick and easy guide to handling disgruntled customers on social media.
Brynna Baldauf of Vertical Measures held a Webinar that will help marketers ensure their sites are embraced by Google’s loving arms.
Buckle up. Barry Schwartz of Marketing Land breaks down the info Matt Cutts laid down at SMX Advanced last week.
Vertical Measures’ Erin Pritchard shares an infographic giving a play-by-play of the brawl SEOs and Web Devs have all too often.
Michael Bonfils of Search Engine Land gives us the low-down on an advanced link building session held at SMX Advanced by Kaila Strong, Prashant Puri and Rob Woods.
Internet Marketing Ninjas’ Joe Hall walks us through some easy steps to leverage your existing backlinks.