Author: Quinn Whissen

Mar 28

What The Future Holds for SEO Trends in 2017

What The Future Holds for SEO Trends in 2017

What The Future Holds for SEO Trends in 2017

SEO is an ever-changing, shape-shifting beast of a practice. SEO insiders and digital marketers alike are constantly playing catch-up with the latest search trends, ducking and weaving to maneuver through Google's scare tactics, and trying to understand just what prospects Read More

Feb 10

10 Good Local Citations You Can Get Right Now

10 Good Local Citations You Can Get Right Now

10 Good Local Citations You Can Get Right Now

Owning a business is hard, and it's even harder when you are also trying to get your local business a visible presence on Google and other major search engines. If you business' focus is highly competitive on a local level Read More

Jan 07

5 Steps Savvy Content Marketers Should Take in 2016

5 Steps Savvy Content Marketers Should Take in 2016

5 Steps Savvy Content Marketers Should Take in 2016

Welcome to the New Year! With the turning of the calendar page, you have entered a place full of opportunity and possibility. So what are you doing to take advantage of your fresh perspective? How will the actions you take Read More

Aug 26

Why Your Company Needs a Content Marketing Workshop

Why Your Company Needs a Content Marketing Workshop

Why Your Company Needs a Content Marketing Workshop

In the past few months, I’ve led 3 content marketing workshops at conferences around the country and a few internally here at Vertical Measures. Since I’m a total nerd for…

Aug 20

25 #CMWorld Speakers Reveal Their Top Content Marketing Pet Peeves

25 #CMWorld Speakers Reveal Their Top Content Marketing Pet Peeves

25 #CMWorld Speakers Reveal Their Top Content Marketing Pet Peeves

On September 8th, some of the best content marketing minds from around the country (and world) will converge in Cleveland for this year's Content Marketing World. But before 3,000 people attend the speakers' sessions, we wanted to get a sneak Read More

Jul 11

How Much Does Real Content Marketing Cost?

How Much Does Real Content Marketing Cost?

How Much Does Real Content Marketing Cost?

So you’re looking to get a better idea of how much real content marketing will cost your organization and in doing so you’re trying to budget accordingly. Since we know the importance…

Jun 16

A Talk with Andrew Davis: CMO Pizza, Market Share, and Demand

A Talk with Andrew Davis: CMO Pizza, Market Share, and Demand

A Talk with Andrew Davis: CMO Pizza, Market Share, and Demand

Andrew Davis is a marketing expert, speaker, and best-selling author. He will be our special guest presenter at our upcoming free webinar this Thursday, where he'll be discussing Increasing the Size of your Marketing Pizza Pie. Have you registered yet? Read More

May 06

Who is Vertical Measures? [VIDEO]

Who is Vertical Measures? [VIDEO]

Who is Vertical Measures? [VIDEO]

It's not often we step out from behind the content we produce on this blog and say hello as blog authors and as a company. That's because we're passionate about content marketing and providing useful, relevant content to our audience Read More

Mar 10

Content Marketing Isn’t Really about Content At All

Content Marketing Isn’t Really about Content At All

Content Marketing Isn’t Really about Content At All

Let me be clear up front: content marketing is about content regardless of this article’s headline. You can’t take the ‘content’ out of ‘content marketing’ and expect it to stay…

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