Monitoring project management KPIs allows you to naturally have more insight into areas of improvement, resulting in continued success. At Vertical Measures, we've seen firsthand how tracking these metrics has improved our business. Here are the 4 project management metrics that we recommend for your business.Read more
Digital marketing is an ever-changing, fast-paced industry, which can make the relationship between an agency and client very complex. Find out how to foster a successful relationship from the beginning.Read more
Search Engine Optimization (SEO) can be an afterthought when creating or redesigning a new website. Look at it this way: Having a solid foundation is key to building a house, and having a solid SEO friendly website design is a similar analogy… so, why is SEO often a lower priority?Read more
You may be thinking that the time or dollars spent on a single piece of content sounds like a lot, but infographics can create immense value for your business. The resources you put into the content development process can pay for itself if your infographic by attracting links, driving traffic to your site, and encouraging social engagement. We’ve gathered...Read more
We’ve all heard the content marketing excuses. “We don’t want to invest in content marketing.” Or “our team is too busy to create content.” While there may be some truth to the excuses, adding a project manager to your content marketing efforts can solve a lot of these challenges.
Why, you may ask? In short, project managers have a way...
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