Vertical Measures hosts Jason Falls, co-author of No Bullshit Social Media, the All-Business, No-Hype Guide to Social Media Marketing and owner of Social Media Explorer. In this webinar, Jason Falls takes a relentlessly practical business value perspective of social media marketing that focuses on achieving results: measurable improvements in sales, profitability, efficiency, and brand value.
About the Presenter:
Jason Falls is the co-author of No Bullshit Social Media, the All-Business, No-Hype Guide to Social Media Marketing and owner and co-author of Social Media Explorer, a leading platform for insights, opinion and learning around the world of social media marketing, online communications, conversational marketing, digital marketing, public relations, community building and branding. Jason is a leading educator, public speaker and thinker in the world of digital marketing and social media.