Google’s Algorithm Updates: What You Need to Know to Rank in 2014
Presented by Mike Huber on December 12th, 2013 at 11am PST / 2pm EST
It seems like 2013 should be called the “Year of the Google Update,” with major updates becoming a common occurrence throughout the year. These algorithm changes negatively impacted many websites, causing traffic and rankings to plummet. Panda, Penguin, and the most recent “Keyword not provided” were all culprits that you may have unfortunately become familiar with.
But never fear, there are ways to recover if you’ve been effected. Attend this free webinar to go more in depth into what problems each update caused and how you can reverse negative impact on your website. Even if you weren’t affected, this webinar will help you understand proactive actions to take so you continue to only see positive results in the SERPs. The landscape of SEO is changing, so make sure you are equipped to launch into 2014 and beyond with the strategies outlined in this webinar.
In this webinar, we’ll cover:
- Recap of Google 2013 updates and their impact and significance.
- Steps to take to mitigate negative impact of these updates.
- How you maintain and/or increase your website traffic for 2014
- Specific action steps you can take to grow traffic.
- How SEO will change for 2014 and beyond.
Presentation Slides and Video Recording
About the Presenter
Mike comes to Vertical Measures with over 20 years experience in marketing and advertising. Starting out in newspaper advertising, Mike has seen the transformation of print to digital. For the past 15 years, Mike has been involved in online marketing, developing extensive PPC programs and organic SEO tactics, resulting in a significant growth, traffic, and revenue for his clients.
Mike served as the Sales Manager for azcentral.com when it was in start-up mode and developed sales plans, sponsorship opportunities and innovative marketing plans that doubled revenues. He is also the founder of Arizona Tourism and Group Travel Pros, both companies developed to increase travel to Arizona. He has served in senior management positions at a number of newspapers developing creative and effective advertising campaigns, training programs and leadership development programs.