8 Steps to Creating Content Your Market Will Find & Love

8 Steps to Creating Content Your Market Will Find & Love

8 Steps to Creating Content Your Market Will Find & Love

Presented by Arnie Kuenn, CEO of Vertical Measures

Creating compelling content is the future of online marketing. Social media is grabbing all the headlines. Search gets more powerful every year. But how do they all play together? How do you increase your odds of being found both in search and social media?

Leading businesses know that in addition to standard web pages describing products and services, one of the best marketing tools is engaging content. But how do you come up with ideas for that content—even if you think your business is boring? How will you consistently create content your market will love?

In this webinar, you will learn…

  • How to generate ideas for relevant content that engages your audiences
  • How to develop a content editorial calendar that you actually use
  • Tips for creative an effective stream of content
  • How to optimize various types of content for search and social
  • The questions to answer as you put together your content strategy

Recorded Video & Slides

About the Presenter

Arnie KuennArnie Kuenn is the CEO of Vertical Measures, a search, social & content marketing agency helping their clients get more traffic, more leads, and more business. Arnie has held executive positions in the world of new technologies and marketing for more than 20 years. He is a frequent speaker and author of the award winning content marketing book Accelerate! Moving Your Business Forward Through the Convergence of Search, Social & Content Marketing available on Amazon.