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8 Ways to Optimize PPC Costs from Search to Purchase

Sending traffic to your site via well-optimized PPC campaigns is easy. BUT are your campaigns cost effective? Register for our next free webinar to learn how to ensure that your campaigns are generating a positive ROI every step of the way, from search to purchase and beyond. In this webinar, you’ll learn how to:
  • Identify if your cost per lead is too high and how to lower it
  • Create a cost per lead goal
  • Set up targeted keywords
  • Keep your lead engaged with your brand after conversion
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8 Ways to Optimize PPC Costs