Posts Tagged with "University of Arizona"

How College Athletics Can Use Social Media to its Advantage

Friday, October 1st, 2010

Professional athletes like Shaquille O’Neal have long understood the positive externalities associated with developing a presence on social media as a direct means of interacting with fans. Although no college player is likely to accrue the three million-plus fans of @THE_REAL_SHAQ, Twitter and social media as a whole have been a real boon to college […]