Posts Tagged with "Social Media"

Is Social Media a Waste of Company Time? [VIDEO]

Wednesday, August 22nd, 2012

Arnie Kuenn answers: “Is social media a waste of company time?” Arnie Kuenn Arnie Kuenn is the president of Vertical Measures and author of Accelerate! Content Development & Marketing to Grow Your Business Online. Vertical Measures provides search, social and content marketing services, designed to help businesses improve their online presence and obtain more traffic [...]

Target Social Media Content by Using Social Technographics

Tuesday, August 14th, 2012

Social media has permeated the mainstream media and the general public at large. No longer is Twitter just for the early adopters, it’s now open to their mothers, brothers and even their second cousins twice removed. Millions are posting on Facebook, saving recipes on Pinterest, and engaging with a wide variety of other niche social [...]

How Do You Measure Social Media Success With Google Analytics? [VIDEO]

Wednesday, August 8th, 2012

David Gould answers: “How Do You Measure Social Media Success With Google Analytics??” David Gould David is the Creative Services Director at Vertical Measures. He oversees written, visual and video content production, as well as social media and promotion. David works with clients to develop compelling content that pulls together business goals with customer needs. [...]

A Guide to Developing Your Social Media Engagement Policy

Tuesday, August 7th, 2012

Your company has adopted all of the social networking essentials – a Facebook page, Twitter account, LinkedIn profile, perhaps even a YouTube Channel – so you’re already a step ahead in the digital space, right?  While you made a concerted effort to show up for your online audience, you may be missing a key dynamic: [...]

What Is Social Media Optimization? [VIDEO]

Wednesday, August 1st, 2012

Kaila Strong answers: “What is Social Media Optimization?” Kaila Strong As Director of Client Strategy at Vertical Measures, Kaila works directly with clients to evaluate and analyze their overall Internet Marketing needs and develop strategies and recommendations for a successful campaign. Kaila also oversees the Account Management team at Vertical Measures and trains new Account [...]