Posts Tagged with "SEO"

Video Optimization for SEO with Schema.org

Tuesday, February 28th, 2012

As I’ve written about previously, last year Google, Bing and Yahoo! announced joint support for the schema.org semantic markup standard. The standard provides a way to mark up content with microdata so what each element means is clearly and explicitly stated in the code. The benefit is that an increasing variety of content types – […]

How to Get More Customers with Local Search Marketing: 10 Optimization Tips

Tuesday, December 6th, 2011

Local search marketing online has become the standard for driving new customers to a local business. Below, I will discuss ten solid tips to ensure any local business has the opportunity to outrank their competitors. Sarah Schager Sarah Schager is a senior social media marketing strategist at Vertical Measures who specializes in organic search engine […]

Internet Marketing Resources to be Thankful For

Wednesday, November 9th, 2011

For those just getting started in the internet marketing arena, it can be a daunting task to keep up with the deluge of information that is put out there on a daily basis. There are numerous blogs, videos and webinars with great information that is not to be missed. Hiding your head in the sand […]

How Much Data Will Your Site Lose With Google Encrypted Search Default?

Monday, October 24th, 2011

News from Google earlier this week has the SEO industry in an uproar. In an effort to increase searcher’s privacy, Google will roll out encrypted search (https://www.google.com) results by default for users signed into their Google accounts. This change affects brands who utilize Google Analytics to analyze their search engine traffic and the keywords users […]

Takeaways from Distilled’s Pro SEO Boston Seminar

Friday, May 20th, 2011

This week I had the opportunity to attend Distilled’s Pro SEO conference in Boston, and I took away a plane full of insights along with learning never to try flying from foggy Ithaca, N.Y., to Boston (don’t ask). Michael Schwartz Michael Schwartz is an Internet marketing strategist at Vertical Measures as well as an accomplished […]