Posts Tagged with "ROI"

How Long Does It Take for Content Marketing to Work?

Monday, April 8th, 2013

There are several people asking the same question: “How Long Does It Take for Content Marketing to Work?” In today’s video, Arnie Kuenn uses different studies to talk about the expectations behind content marketing and how to get ROI from your content. Arnie Kuenn Arnie Kuenn is the president of Vertical Measures and author of [...]

Motion Charts: A Hidden Gem in Google Analytics

Monday, September 13th, 2010

In my previous blog posts on Google Analytics, I have tried to show some of the simple ways that business owners can use the information available to see what is most relevant to them. How they can calculate their ROI on internet marketing, use site search to better understand their customers ,and evaluate the performance [...]

Jeff Walters Makes Search Predictions for 2010

Tuesday, January 12th, 2010

  Jeff Walters is the co-founder of two leading marketing companies, Targetbase and Clicksquared. He is also an investor, Catalyst and consultant at Strategy Outfitters, a company known for building brands through business analysis, marketing strategy, and marketing technologies. Jeff’s specialties include marketing strategy development, interactive relationship marketing, and measuring brand communication ROI. Jeff has [...]

Fred von Graf Makes Social Media Predictions for 2010

Friday, January 8th, 2010

  Helping individuals as well as companies utilize technology and social media in the right way is what Fred von Graf does best. He’s a managing partner over at Web3Mavens, LLC and founded the upcoming January 25th Tempe event, Social Media AZ. His expertise comes from 15 years of enterprise technology experience melded with his [...]