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Mike Huber answers: “Does Google local search like separate pages for each city?” Mike Huber As the Director of Client Services at Vertical Measures, Mike Huber is in charge of developing efficient processes in order to improve overall productivity and quality of client services including; link building, social media marketing and content development. Mike has [...]
Local search marketing online has become the standard for driving new customers to a local business. Below, I will discuss ten solid tips to ensure any local business has the opportunity to outrank their competitors. Sarah Schager Sarah Schager is a senior social media marketing strategist at Vertical Measures who specializes in organic search engine [...]
One of the key factors to consider when developing a local search marketing campaign is prominence. In a post on LatLong back in December, Brianna Brekke, Senior Strategist for Google Places confirmed, “There are a variety of factors we take into account to provide you with results that match your local search, and three of [...]
With the recent Google Panda Update, creating quality onsite content has become essential. So, how does this apply to local search marketing? It does in a very big way! Geospecific onsite content has always been highlighted as a key factor for ranking in the local search results. Wrapping your head around all of the factors [...]
One of the first steps to local search marketing is to add and claim your listing in Google Places. This process is fairly simple and you can add your business listing, but occasionally you’ll run into some roadblocks that can make it a little more difficult. One of these roadblocks might be that your listing [...]
