Posts Tagged with "local search marketing"

How to Get More Customers with Local Search Marketing: 10 Optimization Tips

Tuesday, December 6th, 2011

Local search marketing online has become the standard for driving new customers to a local business. Below, I will discuss ten solid tips to ensure any local business has the opportunity to outrank their competitors. Sarah Schager Sarah Schager is a senior social media marketing strategist at Vertical Measures who specializes in organic search engine […]

The Door-to-Door Salesman’s Guide to Local Online Marketing

Friday, August 5th, 2011

If you work in a small office, one thing you will see from time to time (depending on the size of your office complex) is the friendly door-to-door salesman. They offer everything from paper to salon services. But the question is, are they making the best use of their time? The next time he or […]

How Will Google+ Affect Local or Has It Already?

Thursday, July 14th, 2011

20 million Google+ users may exist by the weekend, according to an article published this last Tuesday by PCWorld. Google+ is definitely taking off, but will it ever be as successful as Facebook, which reports over 750 million users? Or, will it lose steam and eventually die off? Should local businesses add this to local […]

Increase Your Prominence, Increase Your Local Search Rankings?

Friday, June 3rd, 2011

One of the key factors to consider when developing a local search marketing campaign is prominence. In a post on LatLong back in December, Brianna Brekke, Senior Strategist for Google Places confirmed, “There are a variety of factors we take into account to provide you with results that match your local search, and three of […]

Creating Local Onsite Content Never More Important

Monday, March 28th, 2011

With the recent Google Panda Update, creating quality onsite content has become essential. So, how does this apply to local search marketing? It does in a very big way! Geospecific onsite content has always been highlighted as a key factor for ranking in the local search results. Wrapping your head around all of the factors […]