Most of the staff here at Vertical Measures contribute to this blog on a regular basis. In addition, some of the staff likes to share their expertise through guest posts. That is, they write posts that are placed on other sites. Sounds like a lot of work; but there are many benefits for everyone involved. The blogs, or sites, the posts are placed on are able to provide fresh new content to their visitors. For the guest bloggers, here are 20+ Reasons Why You Need to Start Guest Blogging.

This post highlights a collection of the best guest posts, mentions or quotes of 2011 from the VM staff, just in case you missed them, or if you’d like to revisit! (more…)

Ardala Evans

Ardala is a Project Manager working with the client Services Team at Vertical Measures. She supervises the completion of the monthly tasks for the clients. She also works directly with clients to provide reporting on their projects and ranking reviews.

+Ardala Evans

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If you want to get your website noticed and create brand awareness for your specific product or particular service, then you should implement guest blogging into your strategic plan. Web content development and content marketing start with noteworthy content that is placed on high-ranking websites in order to build links back to your company’s domain and get noticed by those with interest in your industry. (more…)

Cheryl van den Berg

Cheryl is a journalism graduate from the University of Florida who works as a Project Manager at Vertical Measures. She is a transplant from sunny south Florida with a love for fashion and social media, which is expressed on her blog, Oh to Be a Muse.

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I wrote my first guest blog post in December 2008 for Ann Smarty’s SEO blog. My post was titled “The 7 Reasons Every Blogger Should Be Guest Posting.” Although it’s been two-and-a-half years, I still believe in what I wrote. In fact, I could have easily titled the post “Why Every Marketer Should be Blogging and Guest Posting.” (more…)

Guest Blogger

Want to be a guest blogger on a powerful blog in your niche?  Here are 25 blogs that accept guest posts.  All of these blogs have a page dedicated to explaining how to become a contributor.

Technology, SEO, Internet Marketing

Stay on Search

Quick Online Tips

Tripwire Magazine

Shout Me Out Loud

First Search Blue

Social Spark

Web Traffic ROI

Social Media/Blogging

Sexy Social Media

Famous Bloggers

Better Blogging for Bloggers

Blogging Tips

Green Living

Green Blog

Green Prophet

Simple Earth Media

Green Planet

General/News

Googo Bits

Romow

The Blog about Everything

The Top 10 Blog

Miscellaneous

BestCovery – “Best of” posts

Nil2million – Budgeting, finance

AutoTrends – Anything automotive related

Mommies Magazine – Family, health, shopping

Your Tango – Dating, relationships

Trip Wolf – Travel

For more guest blogging opportunities, check out MyBlogGuest, a database of blogs looking for guest posters and bloggers looking to get their pieces featured on blogs.

Vertical Measures also accepts guest bloggers.  Does your blog accept guest posts?  Let us know in the comments!

Abby Gilmore

Abby Gilmore is a content strategist at Vertical Measures. When she is not creating, tweaking and developing strategies for online content, she creates her own offline content as a freelance print journalist.

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Why you should write guest blogs and why your blog should accept guest posts

Have you ever considered writing a guest blog, or featuring a guest post on your blog?  If so, here are some reasons to consider guest blogging.

5 Reasons Why You Should Guest Blog

1. Branding. Whether you’re branding yourself or your company, the more your brand is mentioned in your industry, the better.  Brand recognition is something to strive for as you differentiate yourself from your competitors.
2. Traffic. By writing a guest post on someone’s blog you are providing a way for people to find you and your site and the competition for traffic is fierce.  After all, traffic could lead to conversions, which is usually the ultimate goal.
3. Links. When you contribute to a blog, you link back to your own site.  To gain exposure in your niche, you need backlinks.  Also, as backlinks help boost search engine rankings, guest blogging serves as a great opportunity to get those links.
4. Relationships.  Writing a guest post not only allows you to form a relationship with a fellow blogger, but also with everyone who reads that blog.  Your post may spark conversation within your industry and as a result, you could build many contacts.    Guest blogging is a great way to expand your network while sharing useful information with like-minded people.
5. Reputation. If you write a useful blog, you have the opportunity to build your reputation as an expert in your field.  Then readers and others in your niche will identify with your expert status.

5 Reasons Why You Should Feature Guest Posts on Your Blog

1. Content. Yes, we all know content is king.  But featuring posts from outside bloggers provides you with free, current content.  Maybe you are going out of town and don’t have time to post for a week.  It could be beneficial to feature a guest post so that you are frequently providing your readers with new content.
2. Perspective. Though the guest blogger is most likely an expert in your industry, he or she may have a different point of view on a certain topic.  Give your readers something to talk about by featuring a range of perspectives on your blog.
3. Relationships. Reaching out to others in your industry and featuring their posts on your blog can be the foundation of a great relationship.  It is important to connect with experts on your industry and gain knowledge from them.
4. Learn. Perhaps readers have a question about something in or related to your niche, but you aren’t an expert on the subject.  Having another specialist write a post for your blog to answer the question would be appreciated by your readers, and you can learn something as well.
5. Why not? In my opinion, the positive aspects of featuring guest posts outweigh the negative, if any.  If you allow a trusted expert to post on your blog, it will benefit you and your readers.

Abby Gilmore

Abby Gilmore is a content strategist at Vertical Measures. When she is not creating, tweaking and developing strategies for online content, she creates her own offline content as a freelance print journalist.

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