What if there was an easy way to promote relevant items from your product catalog to Facebook users who have already perused your website? Having a way to present a user with something in which they’ve already shown interest is the first step to making a conversion. Thankfully, this can be done with a few simple clicks. Facebook’s new...Read more
If you prefer to unleash your PPC campaigns within the Facebook realm, you’re probably already familiar with the features that Facebook’s Power Editor tool provides. If you haven’t tried your luck on the social media giant’s site then now is a great time to do so. The tool was introduced last year and has saved advertisers hundreds of hours...Read more
Facebook has always been one to open doors for businesses looking to gain general awareness. This time Facebook is making it easier than ever for companies to drive traffic to their fan pages and special offers within the social networking platform. Last week, Facebook began early testing of their new sponsored ads which users can access from the...Read more
So you’ve taken the time to develop the right kind of Facebook Page for your needs. Congrats! But now what? Building a Page and expecting the “Like”s to keep on coming just doesn’t happen. Well not in most instances anyways. Some form of promotion is essential to building up your presence on Facebook and Facebook’s advertising platform is just...Read more
Whether you admit it or not, social marketing is the wave of the future. People flock to Facebook and Twitter every day to waste countless hours checking their friend’s statuses and playing social games. This is where the people are, and if you are not marketing to them then you are missing out. Facebook ads have never been simpler...Read more
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