Posts Tagged with "corporate blogging"

There are many factors that go into crafting a successful blog post. From keyword research to the promotion plan, every step counts. We’ve had a successful year of content creation and promotion here at Vertical Measures, and we’d like to show you some examples of successful blog posts and why they were successful.  We’ve seen [...]

There are certain elements of a blog post that need to be given special care in order for a post to be successful. Let’s take a look at these elements and what you need to do to make sure they are optimized. Kristi Hines Kristi Hines is a Web Strategist and author of the Vertical [...]

So you have set up your company website with all your products or services, and you keep hearing that you need a corporate blog, but you have no idea where to start. First, ask yourself the question: why do you want or “need” a blog? Then, create a plan and start the content development process! [...]

In case you’re still wondering if having a corporate blog will benefit your business, check out these quick 5 reasons why every company should have a blog: 1: Consistently publishing high quality of posts on your blog will establish your site as an authority in your industry which in turn helps you to build a strong [...]

Adding a company blog is a great idea for many different reasons: internal links, as a communication channel for your company, to show your creativity, create yourself as an authority in your industry, and for brand awareness. And don’t forget traffic: Here at Vertical Measures our blog accounts for almost 25% of our site traffic! [...]