Arnie Kuenn Answers: “What Does Vertical Measures Do For Its Clients?” We answer a lot of Internet marketing questions here on our blog, but you may wonder: What exactly do we do? Our President, Arnie Kuenn, shines the light on our client services here at Vertical Measures.Read more
If you are a business owner, marketer, or blog manager, it’s normal not to think of yourself as a publisher even though you are producing content on a regular basis. However, considering yourself as a publisher who has long term strategies, plans, and tactics is the first step toward becoming a proactive content distributor!Read more
Content has continuously been a main factor in ranking authoritative websites, but recently content marketing has gained the attention it deserves in businesses committed to creating quality content. In the past couple of years, content marketing has become a commanding way for companies to build long-term relationships with customers while generating more traffic and leads to their sites at...Read more
Thinking customer first creates a barrier when conceptualizing ideas for content creation. By zeroing in on the word “customer”, you face the danger of typecasting people into a singular role that only exists in your own personal narrative. This is a limiting approach that overlooks an important fact: your customer is more dynamic than someone in need of a particular...Read more
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