Posts Tagged with "Content Strategy"

Rethinking Relevance in Content Marketing

Tuesday, May 7th, 2013

In content marketing we frequently hear the refrain of “relevant content.” Provide valuable, relevant content and drive your audience toward business goals. But relevant how? And to whom? What do we mean when we talk about content relevance, and how do we ensure we’re doing it well? David Gould David is the Creative Services Director […]

What Does Vertical Measures Do For Its Clients? [VIDEO]

Wednesday, November 28th, 2012

Arnie Kuenn Answers: “What Does Vertical Measures Do For Its Clients?” We answer a lot of Internet marketing questions here on our blog, but you may wonder: What exactly do we do? Our President, Arnie Kuenn, shines the light on our client services here at Vertical Measures. Arnie Kuenn Arnie Kuenn is the president of […]

Proactive Elements of Content Planning and Distribution

Tuesday, September 11th, 2012

If you are a business owner, marketer, or blog manager, it’s normal not to think of yourself as a publisher even though you are producing content on a regular basis. However, considering yourself as a publisher who has long term strategies, plans, and tactics is the first step toward becoming a proactive content distributor! Jonah […]

The Anatomy of a Solid Content Marketing Strategy

Tuesday, August 28th, 2012

Content has continuously been a main factor in ranking authoritative websites, but recently content marketing has gained the attention it deserves in businesses committed to creating quality content. In the past couple of years, content marketing has become a commanding way for companies to build long-term relationships with customers while generating more traffic and leads […]

What Are Some Good Techniques To Follow For Website Content Planning [VIDEO]

Wednesday, July 11th, 2012

Angela Miller answers: “What Are Some Good Techniques To Follow For Website Content Planning?” AngelaM More Posts