Online PR Tactics to Get Your News on the Front Page…of Google!

In this webinar, we dive into the online public relations space, the new arena for pitching and delivering news. News used to take days to disseminate, but today the news cycle happens in a matter of hours. Public relations professionals and businesses will learn how to penetrate this space quickly and effectively as Sarah, Elise, Abby and Ann-Marie explore the following topics; the importance of Social Media Participation for PR, connecting with social media influencers and bloggers, press release optimization best practices, and using social media tools to maximize your press release visibility. If you’d like to view the slides separately, you can find them on our slideshare account.

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  "Compared with October 2007 which was a Google spending high for us, this month represented a 94% decrease in Google Adwords spending with only an 11% decrease in order volume. Good stuff. Obviously I attribute this to the work you've done…"  
-Andrew