Race For the Best Link

February 4th, 2010 • By: Kaila Strong • Link Building

Every month here at Vertical Measures our team competes for a few things: employee of the month, atta-person awards (an employee to employee card given for exemplary work), and the best client link. Employee of the month is determined by votes, atta-person cards are accumulated and drawn out of a hat, but the best client link is the hardest to award. What makes a link ‘the best’? Is it the client link placed on a high page rank site without anchor text, or a link placed on a lower page rank site with anchor text? Of course relevance is a large factor, but when it comes down to it the determination of a final winner isn’t clear.

At this week’s Monday meeting (when the awards were given out) two of our employees, Michael and James, were up for the award. A debate ensued, and it was determined there is only one real way to determine a winner: a race off! In the red shirt we have Michael Schwartz: 5’7 1/2″, and in the blue shirt we have: James Constable: 6’5″. Wanna know who won the title of “Top Link Builder”? Check out the video below!

Kaila Strong

As Director of Client Strategy at Vertical Measures, Kaila works directly with clients to evaluate and analyze their overall Internet Marketing needs and develop strategies and recommendations for a successful campaign. Kaila also oversees the Account Management team at Vertical Measures and trains new Account Managers.

In addition to her client work Kaila is a regular author on Search Engine Watch writing about social media topics, and has been featured on Mashable and Click-Z, as well as many other online publications. Kaila has also presented at the American Marketing Association (Phoenix) and Local First Arizona.

+Kaila Strong