The Weekly Measure: Foolish Reporting, Hub & Spokes and SEO Misfires
Each week, Vertical Measures presents the Weekly Measure, a collection of the week’s latest updates in the content marketing, paid search, social media, search engine optimization and link building fields. Also provided is a handy schedule of internet marketing industry conferences taking place around the world. Keep with the Weekly Measure each week as we continue to provide you with the most current digital marketing news.
– Vertical Measures
Find out how the Hub and Spoke content marketing strategy can help you plan various pieces of rich content (spokes) that promote your main piece of content.
– Vertical Measures
Are you interested in building a marketing asset that drives real, long-term revenue growth? Check out our framework and examples of how we grew our B2B list.
– PPC Hero
Explore 3 easy to learn Excel formulas that can help automate almost any PPC report and start implementing them into your daily routine immediately!
Is nobody engaging with your social media posts on Twitter or Instagram? Here’s 5 reasons why, and how to fix it to make sure you get attention on your social media.
Recent signs suggest that Instagram is deepening its embrace of brands. For businesses seeking to stay ahead of the social curve, here’s why doubling down on Instagram makes sense this year.
Search Engine Optimization
Reporting / Analytics
When reporting on March performance, don’t forget the basics – March has 11% more days than February, which may explain certain changes.
Check out our list of over 120 Digital Marketing conferences
- April 10-11: Digital Summit – Los Angeles, CA
- April 17-18: Digital Summit – Seattle, WA
- April 24-26: Social Media Strategies Summit – Chicago, IL
- April 29 – May 2: Marketing Nation Summit – San Francisco, CA
- May 1-2: Digital Summit – Salt Lake City, UT
- May 16-17: Digital Growth Unleashed – Las Vegas, NV
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About Zack Jones
“Being powerful is like being a lady. If you have to tell people you are, you aren’t.” – Margaret Thatcher
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