The Weekly Measure: Content Unicorns, Kick-Ass Titles & Negative SEO
Each week, Vertical Measures presents the Weekly Measure, a collection of the week’s latest updates in the content marketing, paid search, social media, search engine optimization and link building fields.
– Vertical Measures
Using influencer marketing at each stage of the buyer’s journey creates a more holistic content amplification approach – here’s how.
– Search Engine Journal
Bing Ads is releasing two new features via a pilot program that are designed to help advertisers reach their ideal customers.
Good copywriting is necessary any ad’s success, but when you’ve got hundreds of tasks on the go, it can be difficult to give it the attention it deserves.
– Social Media Examiner
Wish you had a better plan for your social media marketing initiatives? Discover how to pursue and track your progress for 4 social media marketing goals.
Search Engine Optimization
In this edition of our educational Next Level series, you’ll learn an easy workflow for researching and targeting multiple keywords on one page. Read on and level up!
– Search Engine Land
Modern link building relies on a traditional public relations approach. Columnist Jeremy Knauff and PR expert Cheryl Snapp Conner share insight on how to achieve success in this critical area.
– Campaign Monitor
Organize your emails with Outlook’s focused inbox. Campaign Monitor shows how Outlook email will help your marketing campaign and organize chaotic inboxes.
About Zack Jones
“Being powerful is like being a lady. If you have to tell people you are, you aren’t.” – Margaret Thatcher