The Weekly Measure: Content Optimization, “Improved” Facebook Ads & Best Practices for E-mail Outreach
The Internet marketing world is constantly churning out new ideas and innovative strategies for promoting clients and reaching customers. Each week, Vertical Measures will be collecting the best of the best from around the web, compiling all of the finest into The Weekly Measure. We’ll be on the lookout for great new articles, covering content marketing, paid search, social media, SEO and link building, as well as highlights of upcoming internet marketing conferences and webinars, and we look forward to reading your work, posting the best, and helping you stay connected every week.
Chris Bird, President of Vertical Measures, lets business owners know how content marketing can help drive sales.
Monique Torres of Act On shares insights from Arnie Kuenn, CEO of Vertical Measures, about content optimization as well as tidbits from Part 1 in her series.
Lynette Gil of Life Health Pro breaks down the goings on of the 2014 Digital Summit Denver complete with bullet points on best practices of content marketing.
Arnie Kuenn of Vertical Measures shares a few great ideas on LinkedIn that will help you keep up with the demands of content creation.
Greg Finn of Marketing Land explains what next week’s Facebook ad updates will mean for advertisers.
Larry Kim of Marketing Profs helps PPCers overcome a few common mistakes that can tank CTRs.
Francisco Rosales of Social Media Examiner gives marketers an in-depth look at Facebook’s Audience Insights and how they can make sure your ads reach the right audience.
Justin Lafferty of Inside Facebook tells us about an update to Facebook that will deliver users the most relevant videos for them.
Andy Vale of SocialBro explains how GIFs are now a thing on Twitter and how marketers can take proper advantage of them.
Kristina Kledzik of distilled tells SEOs why they should look into a basic principle of PPC.
Internet Marketing hit the main stream when CNBC decided publish a post about our industry and Google’s updates. Ari Levy does a great job vilifying Google humanizing what SEOs deal with everyday.
Craig Addyman of David Naylor explains what negative SEO is, how it might be executed and why it’s a waste of time.
Brynna Baldauf of Vertical Measures gives SEOs and marketers a multitude of easy options to stay up to date with industry news.
Beth Clymer of SEM Rush tells us how we can still guest blog in a post Cutts “Stick a fork in it” age.
Denielle Kelley of Vertical Measures shares an infographic outlining best practices for link earning outreach.
About Blair Crawford
Blair Crawford is an Account Coordinator who values innovation, hard work and creating value for clients. When not focusing on Internet Marketing, Blair can be found hiking, baking and playing with her rescue puppy, Buddy.
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