Welcome to “Do Follow” Tuesdays. To read what this is all about, you can check our announcement post.
In summary, every Tuesday we pick a vertical market based on the number of votes a market receives at our Vertical Market Poll. This week it is the Hotel & Resort market. We invite all of you out there to post in the comments a specific link building recommendation for the Hotel & Resort market (a good directory, authority website, blog, link search, etc.). If it adds value, we will approve it, give you the credit and a “do follow” link to your site. However, we will just delete stupid, irrelevant, spammy comments – only truly useful information will be allowed.
This week’s suggestion from our staff is all about social media. We get a lot of questions about how to use social media to increase links to a website. There are hundreds, probably thousands of social sites that, if worked properly, will provide opportunities for you to get links to your site. Below are three examples for the hotel & resort industry.
Flickr - Upload your hotel or resort pictures, and then link to your website in your profile. Aside from displaying your property, Flickr can be used in many creative ways. Pictures of events, staff and local entertainment can be used as well. If your images are unique and optimized, you might even find them hitting the search results themselves. And remember, many people conduct images searches which may lead them back to your website. Here is a short example of how to use Flickr for SEO.
YouTube – After conducting a bunch of searches looking for hotels making good use of YouTube, we have concluded this is an area that can really be exploited. In other words, we didn’t find much. Create a YouTube channel and post your SEO optimized videos. These do not have to be expensive, TV quality videos. Many successful videos are created by amateurs and edited with inexpensive software. But, they do need to be clever or add value to the viewer.
43 Places – This site has evolved into a solid social site about travel. It carries some decent authority with its links. Being featured on 43 Place’s can create some great promotion, and hotel would be smart to add their URLs to their 43 Places entries. For example a hotelier in Phoenix should check out and get involved in this section on 43Places.
OK, now lets hear from the rest of you. Place your advice for link building for the hotel & resort market in the comments below. Those that are accepted will get a nice "do follow" link from us.
Make sure you sign up for our email or RSS feed so that you are alerted every time a new niche market is covered. Even if we are not focusing on your niche, you just might see a pretty creative idea that will trigger an thought for your market.
Be sure to VOTE for your market today! VOTE HERE
[tags] hotel links, resorts, travel links, hospitality links, vertical markets, niche, markets, link building, YouTube, Flickr, 43Places [/tags]
This entry was posted on Tuesday, June 3rd, 2008 at 2:11 am and is filed under Do Follow Tuesdays, Social Media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.