How To Do Conversion Rate Optimization [INFOGRAPHIC]
Landing pages are failing; conversion funnels are misguided; overall conversions are dropping. Your site might as well have the plague. What do you do? It may be time for an over-the-counter prescription, namely Conversion Rate Optimization (CRO).
CRO takes an in-depth look at how people interact (or do not interact) with your website in relation to established conversion goals. Whether your goals are subscribing to a newsletter, purchasing a product, or downloading an eBook, CRO examines your site with the purpose to increase conversions. In a way, its similar to going to the doctor.
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Conversion Rate Optimization (CRO) maximizes the value of your current traffic by influencing the rate your visitors convert. Our CRO service has increased clients’ conversion rates by at least 20% within 6 months.
About Daniel Dannenberg
Daniel Dannenberg is the Creative Manager at Vertical Measures, providing the company with his design knowledge on branding, illustration, UX and information graphics. +Daniel Dannenberg