Would You Pay $724,000 for Content?
Apparently, some people would. A few weeks ago, Britain’s Duchess of York, Sarah Ferguson, aka Fergie, reportedly tried to sell access to her ex-husband Prince Andrew. She claimed she could introduce the “undercover reporter” to Prince Andrew and could possibly dig up a signed photo. This business exchange was all caught on tape, to Fergie’s surprise.
- Provide your target market with interesting information. By giving customers substantial content, you are giving them a reason to visit your website. Also, if there is often new content featured, it will give people a reason to check back.
- Increase page rank and help with other factors of SEO. Great content will certainly translate behind the scenes.
- Drive traffic to your site. By increasing your page rank, more and more people will find your website through search engines. It is truly invaluable to be on the first page of search engine results.
- Increase your chances for inbound links. If there is great information available on your site, chances are, people are going to link to it. These organic links also help with traffic and SEO.
About the Author
Abby Gilmore is an internet marketing intern in our Internship program with a special interest in social media and internet marketing. She also blogs on the AZPRC and can be found on Twitter @abbygilmore.
5 Simple Content Curation Methods (Plus a 9-Point Checklist)
May 03, 2016
The Weekly Measure: Proving PPC ROI, How to Calculate Internal PageRank & Maintaining the Efficiency of a Content Marketing Operation
Apr 29, 2016
How to Prove the ROI of Your PPC Ad Campaigns in 7 Metrics
Apr 28, 2016
10 Ways to Create an Efficient Content Marketing Operation
Apr 26, 2016