Archive for the "Video Marketing" Category

How Long Should Your YouTube Videos Be?

Wednesday, February 19th, 2014

The growing concern of audience attention spans has led to the emergence of snackable content; bite-sized information viewers can easily and quickly retain. With this in mind as content marketers, we must ask ourselves if we are pushing our luck with the length of our content, especially when it comes to video. Video is a […]

How To Set Up Your Own Video Studio For $90 Or Less [VIDEO]

Wednesday, June 26th, 2013

Our very own Mike Huber talks about how you can set up a great video studio for less than $90 that will get you on your way to creating quality content for your website and your blog. Set up your studio today: shop for your microphone, tripod, and lighting, and download the editorial calendar to […]

From Video to Viral In 6 Steps

Thursday, February 7th, 2013

When I first saw my friend Emma’s YouTube video come through on my Facebook feed, it had about 75 views. A day later? Over 200,000. Four days later: almost 800,000 and climbing. What took this video to virility so quickly? A talented actress, a brilliant concept, and a few tried-and-true internet marketing tricks. With a […]

Should I Consider Video Blogs In Addition to Written Content Next Year? [VIDEO]

Wednesday, September 5th, 2012

Ben Holland answers: “Should I Consider Video Blogs In Addition to Written Content Next Year?” Ben Holland Ben Holland is an Account Manager with a background in Website Design, SEO and Management. At Vertical Measures, he maintains campaigns with the strong belief that quality is better than quantity. He is also responsible for providing a […]

The Worlds of Viral Video

Friday, August 17th, 2012

The term “viral video” comes with a certain preconceived definition for most of us: they are funny, quirky videos that spread across the Internet at a lightning fast pace. However, viral videos have evolved from their comedic beginnings to include a broad range of elements: poignant storytelling, the recording of current events otherwise not broadcasted, […]