Archive for the "Video Marketing" Category

From Video to Viral In 6 Steps

Thursday, February 7th, 2013

When I first saw my friend Emma’s YouTube video come through on my Facebook feed, it had about 75 views. A day later? Over 200,000. Four days later: almost 800,000 and climbing. What took this video to virility so quickly? A talented actress, a brilliant concept, and a few tried-and-true internet marketing tricks. With a [...]

Should I Consider Video Blogs In Addition to Written Content Next Year? [VIDEO]

Wednesday, September 5th, 2012

Ben Holland answers: “Should I Consider Video Blogs In Addition to Written Content Next Year?” Ben Holland Ben Holland is an Account Manager with a background in Website Design, SEO and Management. At Vertical Measures, he maintains campaigns with the strong belief that quality is better than quantity. He is also responsible for providing a [...]

The Worlds of Viral Video

Friday, August 17th, 2012

The term “viral video” comes with a certain preconceived definition for most of us: they are funny, quirky videos that spread across the Internet at a lightning fast pace. However, viral videos have evolved from their comedic beginnings to include a broad range of elements: poignant storytelling, the recording of current events otherwise not broadcasted, [...]

Internet Video Marketing – Essentials for Getting Started

Thursday, April 19th, 2012

So, you want to start embedding  video on your company website. The how-to’s of this is very foreign to many especially if you haven’t had exposure to the equipment and the processes involved. Where do you start? What’s important? I put together some of the essentials of getting started with the production of your own videos from [...]

Another 48 Hours

Wednesday, May 25th, 2011

I didn’t nail it EXACTLY, but last month I wrote a post about YouTube being on pace to hit 48 hours of video uploaded every minute. I thought it might happen in March, but definitely in 2011. Today, in a blog post, YouTube announced that they have indeed hit the 48 hour mark, as well [...]