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Arnie Kuenn answers: can you generate new business using Twitter? Arnie Kuenn Arnie Kuenn is the president of Vertical Measures and author of Accelerate! Content Development & Marketing to Grow Your Business Online. Vertical Measures provides search, social and content marketing services, designed to help businesses improve their online presence and obtain more traffic and [...]
I recently had the opportunity to attend the Online Marketing Summit, better known as OMS, in San Diego, California. The summit covered topics such as social media strategy, search engine optimization, email marketing, local search marketing, eCommerce and more. I came back with several pages of notes, a brain packed full information and ideas, new [...]
Why would you want to improve conversions on your website? Well, I can think of one very good reason… to make more money. Most of us look at increasing traffic to our site as the profit panacea and don’t also look at conversion optimization. These go hand-in-hand. You actually want to do both. Even for [...]
Cyber Monday is the Monday immediately following Black Friday and Thanksgiving, and is the biggest online shopping day of the year. Most online stores offer discounts and deals, and consumers have the luxury of shopping from home and avoiding the Black Friday in-store madness. Cyber Monday 2011 is quickly approaching and easily might be one [...]
Maintaining a positive online reputation is just as important as maintaining your image in everyday life. These days, if you’re curious to find out more information about a person or company, the first thing you do is Google them. That is why it’s so important to be aware of what is being shared about you [...]
