Archive for the "Social Media" Category

20 Tips to Get More People to Read Your Google Plus Posts

Tuesday, February 5th, 2013

If your Google Plus posts aren’t receiving the amount of engagement you’d like to see, it might be time to take a step back and review. We have already taught you how to optimize your business’ Google Plus profile, and today we’ll lay out twenty tips on how to get more people to read your Google Plus posts. 1. […]

Your Social Media Roots [INFOGRAPHIC]

Thursday, January 31st, 2013

Your business is like a tree — only as sturdy as its roots. You can’t branch out until you know how strong your foundation is, especially when your tree is built upon social media; an ever-changing and increasingly important platform in today’s marketing environment. We’ve created a special infographic that illuminates social media best practices […]

Increase Social Media Engagement with Events and Anniversaries in 2013

Tuesday, January 22nd, 2013

Did you have a social media plan in 2012? How did it go? Are you planning on doing things differently this year? If so, here is something to ponder and keep in mind when you’re creating your strategy or when using social marketing services: in order to have engagement through your social media channels, your followers […]

Connecting With Students One Like at a Time

Tuesday, November 13th, 2012

One of the great things about working in internet marketing, or marketing in general, is the chance to learn more about your client’s industries. Here at Vertical Measures we’ve had the opportunity to become well versed in the world of higher education. Kaila Strong As Senior Director of SEO Services, Kaila oversees both the SEO […]

Facebook Fan Page Complaints, Realities and Solutions

Monday, November 5th, 2012

For the past couple of months, I have read complaint after complaint in articles, and on my Facebook newsfeed, about certain seemingly disfavored features that Facebook has implemented. I have found that the complaints are usually made when the individual person or brand doesn’t fully understand the feature. Although I have my reservations with certain […]