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Arnie Kuenn answers: “Is social media a waste of company time?” Arnie Kuenn Arnie Kuenn is the president of Vertical Measures and author of Accelerate! Content Development & Marketing to Grow Your Business Online. Vertical Measures provides search, social and content marketing services, designed to help businesses improve their online presence and obtain more traffic [...]
Mike Huber answers: “Should I Outsource My Social Media?” Mike Huber As the Director of Client Services at Vertical Measures, Mike Huber is in charge of developing efficient processes in order to improve overall productivity and quality of client services including; link building, social media marketing and content development. Mike has a wealth of experience [...]
Social media has permeated the mainstream media and the general public at large. No longer is Twitter just for the early adopters, it’s now open to their mothers, brothers and even their second cousins twice removed. Millions are posting on Facebook, saving recipes on Pinterest, and engaging with a wide variety of other niche social [...]
David Gould answers: “How Do You Measure Social Media Success With Google Analytics??” David Gould David is the Creative Services Director at Vertical Measures. He oversees written, visual and video content production, as well as social media and promotion. David works with clients to develop compelling content that pulls together business goals with customer needs. [...]
Your company has adopted all of the social networking essentials – a Facebook page, Twitter account, LinkedIn profile, perhaps even a YouTube Channel – so you’re already a step ahead in the digital space, right? While you made a concerted effort to show up for your online audience, you may be missing a key dynamic: [...]
