Call Us 888.476.1881
Your business is like a tree — only as sturdy as its roots. You can’t branch out until you know how strong your foundation is, especially when your tree is built upon social media; an ever-changing and increasingly important platform in today’s marketing environment. We’ve created a special infographic that illuminates social media best practices [...]
Did you have a social media plan in 2012? How did it go? Are you planning on doing things differently this year? If so, here is something to ponder and keep in mind when you’re creating your strategy or when using social marketing services: in order to have engagement through your social media channels, your followers [...]
One of the great things about working in internet marketing, or marketing in general, is the chance to learn more about your client’s industries. Here at Vertical Measures we’ve had the opportunity to become well versed in the world of higher education. Kaila Strong As Director of Client Strategy at Vertical Measures, Kaila works directly [...]
For the past couple of months, I have read complaint after complaint in articles, and on my Facebook newsfeed, about certain seemingly disfavored features that Facebook has implemented. I have found that the complaints are usually made when the individual person or brand doesn’t fully understand the feature. Although I have my reservations with certain [...]
Would it surprise you to learn that social media has put your customers in the driver’s seat? Perhaps the better-suited question to ask, is are you actually leveraging this fact? With the unlimited availability to access information about brands, customers are directly contributing to how your company is perceived through their tweets, posts, likes and [...]
