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Link building requires that you look at a number of factors before requesting a link. Since the Panda update it is especially important to find good quality links and to stay away from sites that might actually harm your website and its reputation. The following criteria should be considered when weighing a request to another [...]
Naturally varying your anchor text has always been a contradiction in terms since it implies doing so by artificial means, yet it used to be a necessary part of any link building campaign because of the utmost importance of acquiring anchor text. Michael Schwartz Michael Schwartz is an Internet marketing strategist at Vertical Measures as [...]
It could be said that in some ways the Internet mimics life. If we see an attractive person we might say, “She’s hot, what a 10,” or, “He’s not bad, I think he’s a 6.” Seems to me the same thing is done with websites. PageRank is given to websites on a scale of 0-10, [...]
There’s no form of link bait better than a site that’s inherently link worthy on its own. By that, I mean a site that provides some sort of tool or database so compelling that bloggers and readers alike find it particularly fascinating or useful in a major way. The best such example in my own [...]
We often hear that link building is really relationship building. There’s no magic program that allows one to manually place links on any website they come across (although that sure would be nice), the only way to acquire such links is by rolling up your sleeves and requesting them from webmasters by showing them the [...]
