If the name Kenny Hyder doesn’t ring a bell… it should.  Kenny is a frequent speaker at some of the largest internet marketing conferences including: Pubcon, SMX, Blogworld and DMA and has been building brands and growing businesses online since 2004 and the owner of Hyder Media.

Continuing the conversation on the state of Search Engine Optimization today, I (virtually) sat with SEO Expert Kenny Hyder and queried him on everything from SEO basics to social media’s role in optimization for search. (more…)

Elise Redlin-Cook

Elise is the Content & Marketing Manager at Vertical Measures, an internet marketing company in sunny Arizona providing services ranging from content marketing, to social media marketing, link building, and advanced SEO. She’s fully immersed herself into the world of content marketing and content strategy and is the managing editor of this blog.

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To further discuss local search optimization, I’ve reached out to and begun a dialogue on the topic with Michael Dorausch. He’s President and Founder of Planet Chiropractic, an online resource developed to serve chiropractors and interested parties. Michael’s reputation in the online search community is not for his chiropractic skills, but rather for his ability to drive traffic to websites by means of organic SEO rankings, social media, and consistent article creation. (more…)

Elise Redlin-Cook

Elise is the Content & Marketing Manager at Vertical Measures, an internet marketing company in sunny Arizona providing services ranging from content marketing, to social media marketing, link building, and advanced SEO. She’s fully immersed herself into the world of content marketing and content strategy and is the managing editor of this blog.

Website – Twitter – More Posts

This week, I met (virtually) with Scott Hendison, the CEO of Search Commander Inc. and the creator of SEO Automatic. Based in Portland, Oregon, Scott was a computer retailer from 1997–2002, and built a successful computer repair business through PPC and organic search.This early entry into search marketing enabled his business to gain front page search results for many phrases that remain entrenched in the top of the SERPS to this day. I picked his brain with some questions on SEO and social media optimization. (more…)

Elise Redlin-Cook

Elise is the Content & Marketing Manager at Vertical Measures, an internet marketing company in sunny Arizona providing services ranging from content marketing, to social media marketing, link building, and advanced SEO. She’s fully immersed herself into the world of content marketing and content strategy and is the managing editor of this blog.

Website – Twitter – More Posts

This week, to kick off the next few weeks of interviews focused on the topic of Search Engine Optimization I spoke candidly with Search Engine Land’s Executive News Editor and the editor of her sister site, Sphinn, Matt McGee. He writes the popular Small Business Search Marketing blog, and has been in the field of SEO since it’s infancy back in 1999. He weighed in on a number of topics from the recent infamous Google Panda update to using social media marketing for the purpose search engine marketing. (more…)

Elise Redlin-Cook

Elise is the Content & Marketing Manager at Vertical Measures, an internet marketing company in sunny Arizona providing services ranging from content marketing, to social media marketing, link building, and advanced SEO. She’s fully immersed herself into the world of content marketing and content strategy and is the managing editor of this blog.

Website – Twitter – More Posts

In an attempt to keep the conversation on content creation and distribution strategies going, I reached out to the Founder and CEO of Dlvr.it, an efficient way to distribute your content to acquire more engaged customers that click, share and buy. He shared with me some great tips on Facebook’s EdgeRank, social media and content marketing’s symbiotic relationship as well as the new things that his organization is up to these days. (more…)

Elise Redlin-Cook

Elise is the Content & Marketing Manager at Vertical Measures, an internet marketing company in sunny Arizona providing services ranging from content marketing, to social media marketing, link building, and advanced SEO. She’s fully immersed herself into the world of content marketing and content strategy and is the managing editor of this blog.

Website – Twitter – More Posts