Archive for the "Education" Category

Poetry Contest: Ode to SEO

Monday, February 1st, 2010

  It’s official: today is the first day of our Ode to SEO scholarship contest! Students currently enrolled in high school, college, or grad school have an opportunity to win a $1,000 scholarship OR a new iPad! The new iPad was recently announced and the Internet is buzzing about this computer tablet. Simply write a catchy and interesting […]

Inspiring the Next Generation of Search Engine Optimizers and Internet Marketers

Wednesday, January 20th, 2010

  Our industry is an ever growing one. With the rapid growth of Internet usage comes expansion in social media, online marketing, and so on. Here at Vertical Measures we feel that it’s important to engage younger generations, and get them as excited as we are about marketing and social media! The more bright minds […]

Using the Long Tail of Search to Attract Leads

Thursday, December 17th, 2009

It was a great disappointment to hear that Chris Anderson is taking a hiatus from his Long Tail blog.  If you don’t know Chris, I should tell you that he’s written some great information on long tail search, and how it relates to the future of your business. To make a long story short, many […]

This One Time, at WordCamp…

Tuesday, November 17th, 2009

As a supporter of the open source initiative and GPL, I was happy to get to attend Phoenix WordCamp 2009! If you’re not sure what WordCamp is all about, just imagine 500 nerds getting together under a giant white tent, having conversations, collaborating, and spreading their love for WordPress.  If that’s not a clear enough […]

Brands In Search Results, Matt Cutts Sheds Some Light

Tuesday, March 10th, 2009

A recent blog post by Aaron Wall at SEOBook suggested that Google made an Algorithm change that puts more importance on "Brands" in Search Results.  It created quite a riff in the SEO community and there is an ongoing discussion about it there if you want to check it out and participate.    Matt Cutts […]