Archive for the "Content Development" Category

A Conversation About Content [VIDEO]

Thursday, January 3rd, 2013

Brynna Baldauf and Daniel Dannenberg of Vertical Measures have a conversation about content. Brynna Baldauf Brynna is a Search Engine Optimization Specialist at Vertical Measures where she helps clients improve their organic search engine rankings. +Brynna Baldauf More Posts – Website – Twitter

Content Brainstorming Tools for 2013

Thursday, December 27th, 2012

When it comes to content marketers, there is one question that always piques our interest – Where do others get their ideas? And with more brands creating content than ever before, it can be challenging to continually keep ahead of trends, churn out fresh concepts and repurpose ideas – let alone do so across multiple platforms. […]

The “I Hate Writing” Guide To Content Creation

Tuesday, November 20th, 2012

For a lucky few, staring down at a fresh page in a notebook or a flashing cursor on a computer screen is met with anticipated glee. For the rest of us normal people, the allure of setting aside our “real” work or sacrificing half of a crisp autumnal Saturday to develop content is not so […]

How Do You Come Up With Better Ideas For Content? [Video]

Wednesday, November 14th, 2012

Ben Holland Answers: “How Do You Come Up With Better Ideas For Content?” Ben Holland Ben Holland is an Account Manager with a background in Website Design, SEO and Management. At Vertical Measures, he maintains campaigns with the strong belief that quality is better than quantity. He is also responsible for providing a report of […]

Good Questions and Great Answers Amount to the Best Content

Tuesday, November 6th, 2012

This is a special guest post from Barry Feldman, freelance copywriter and content marketing consultant. Vertical Measures is pleased to showcase Barry’s words here on how to generate useful content. A client asked me, “How do you continue to keep generating useful content?” It wasn’t his way of telling me my content rocks. He genuinely […]