Archive for the "Content Development" Category

What Are Tips To Create Web Content That Drives Conversions? [VIDEO]

Wednesday, April 3rd, 2013

Watch today’s video to find out five steps you can take to engage your fans and followers with innovative web content. From engagement follows possible conversions, so by following these tips, you will have a better chance at gaining new customers through your online content development. Maggie Walsh Maggie joins the Vertical Measures as an […]

The Final Four and the Floor [INFOGRAPHIC]

Friday, March 29th, 2013

The country is all abuzz with news and updates about the Final Four, our favorite tournament of the year. We’ve all heard the exciting stories about players, comeback teams, and winning shots made at the final buzzer. But, there is an unheralded champion that is being overlooked amidst all the frenzy. That’s right; we’re talking […]

How To Easily Produce Multimedia Content: A Behind The Scenes Step-By-Step Guide

Tuesday, March 26th, 2013

This is a special guest post from writer Antoine Bonicalzi, founder of The Content Production Line. There’s no doubt that content marketing is the way to go online. You produce high-quality, educative, relevant and interesting content, you find a way to distribute it and good things happen. Your content is what allows you to grow an […]

What Makes a Great Infographic? [VIDEO]

Tuesday, March 12th, 2013

We love great infographics here at Vertical Measures. We regularly create interesting infographics and datagraphics as part of our own content marketing strategy, in addition to producing them for our clients. However, in our industry, we’ve noticed that the distinction of a ‘great’ infographic isn’t always achieved. Sometimes we come across one that misses the […]

Creating Content from Fans and Followers [VIDEO]

Wednesday, February 13th, 2013

There are so many ways to generate content ideas through brainstorming, mind maps, and other tried and true tactics. But, have you ever thought of having content created for you? User generated content from your fans and followers can be a unique and creative way to come up with individual content ideas or even create […]