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Content curation on your website can be a very powerful tool. Curation can create brand authority and awareness, all the while connecting your company to outside sources that can help to improve your blog presence. I sat down to chat with Pawan Deshpande of Curata and Bill Flitter of Dlvr.it to talk about curation’s benefits [...]
This is a special guest post from Barry Feldman, freelance copywriter and content marketing consultant. Vertical Measures is pleased to showcase Barry’s words here on how to develop content that is UNboring. “Our content isn’t producing the results we want.” As a content marketing consultant, I hear this one often. As a content consumer, I [...]
Watch today’s video to find out five steps you can take to engage your fans and followers with innovative web content. From engagement follows possible conversions, so by following these tips, you will have a better chance at gaining new customers through your online content development. Maggie Walsh Maggie joins the Vertical Measures as an [...]
The country is all abuzz with news and updates about the Final Four, our favorite tournament of the year. We’ve all heard the exciting stories about players, comeback teams, and winning shots made at the final buzzer. But, there is an unheralded champion that is being overlooked amidst all the frenzy. That’s right; we’re talking [...]
This is a special guest post from writer Antoine Bonicalzi, founder of The Content Production Line. There’s no doubt that content marketing is the way to go online. You produce high-quality, educative, relevant and interesting content, you find a way to distribute it and good things happen. Your content is what allows you to grow an [...]
