Archive for the "Content Strategy" Category

Content Strategy: The Best Ways to Optimize Your Content [VIDEO]

Wednesday, February 20th, 2013

There are many methods you can use to engage your audience through the creation of different types of content: free guides, blog posts, videos, infographics, etc. Even though the content development and distribution opportunities can stretch as far as you can brainstorm, if you don’t optimize your content correctly, all of your efforts may end up falling flat. […]

How Can I Get Ready for 2013 New Year’s Promotions Today? [VIDEO]

Wednesday, September 19th, 2012

Kaila Strong answers: “How Can I Get Ready for 2013 New Year’s Promotions Today?” Kaila Strong As Senior Director of SEO Services, Kaila oversees both the SEO department and our Internet Marketing Strategists. She works with our expert team to uncover SEO strategies, develop link building campaigns, conduct competitive analysis, review Google penalties, execute backlink […]

Why a Content Calendar will be Critical in 2013

Tuesday, August 21st, 2012

I’m sure you’ve heard that 2013 will be the year of content. If you haven’t, it’s time to jump on the bandwagon! Creating amazing content is becoming increasingly important to improve the authority and appeal of your website. Google’s algorithm updates, Panda and Penguin, are making it harder to maintain or improve your search engine […]

Why is Incorporating Google Maps Into Your Contact Us or About Me Page So Important For Your SEO? [VIDEO]

Wednesday, July 25th, 2012

Brynna Bauldauf answers: “Why is Incorporating Google Maps Into Your Contact Us or About Me Page So Important For Your SEO?” Brynna Baldauf Brynna is a Search Engine Optimization Specialist at Vertical Measures where she helps clients improve their organic search engine rankings. +Brynna Baldauf More Posts – Website – Twitter

Types of Content: How It Can Impact Your SEO

Monday, July 9th, 2012

We all would like to be the best in our industry. We want to produce the most engaging and shared content, rank well in search and generate more leads with less effort. Unfortunately, we can’t all be the best, but by varying your content style or taking a new route to place your content, you […]