As we are winding down the year, many companies are planning their digital marketing budgets for the next year. Within that budget, they are wondering: how much should I spend on my content marketing budget in 2017?
Putting together a digital strategy that includes content marketing can be a daunting task. To some it might seem like putting together a...
The Weekly Measure: Editorial Calendar Prioritization, Facebook Cracks Down on Fake News & the Art of Outreach for Link Development
The Weekly Measure is back again with the latest buzz in the content marketing, paid search, social media, search engine optimization and link building worlds. Also included in information on upcoming national and international conferences featuring industry experts, including those from Vertical Measures, ready to impart their knowledge on those eager to learn the finer workings of these subjects....Read more
Your content calendar is a valuable asset that will help you schedule the low-hanging fruit content that will drive the most results quickly. Start to prioritize what content makes it on your calendar first, by using these few prompts outlined in our infographic.Read more
The Weekly Measure returns every Friday to deliver a curated list of content marketing, paid search, social media, search engine optimization and link building news cherry picked from sites throughout the week. Also included is a schedule of conferences for those who want to expand their knowledge base in a live format environment. Make the Weekly Measure your one...Read more
Whether you heard it from us or you saw it while scouring the internet, the fact remains the same: you need to diversify to make your blog as successful as it can be. What that means is that you can’t sit there and just produce the same, generic 800-word piece of content week after week. Although that may be...Read more
The Weekly Measure: Content Assembly Line, Combatting Spam Bots & Advice from Mark Hamill
May 19, 2017
How to Improve Your Customer’s Journey for More Leads & Business
May 18, 2017
Weekly Measure: Should You Gate Content, Mobile Ad Fraud and 8 Snapchat Mistakes to Avoid
May 12, 2017
Gated vs. Non-Gated Content: Why, How and When?
May 09, 2017