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Google Product Listing Ads – Promotions

The smartphone is undoubtedly a very important tool for consumers looking to do some shopping. At the touch of a finger, potential customers can browse review sites, get recommendations from their social networking buddies, peruse the web and even download apps to obtain information about their favorite retailers. With this in mind, you’ll need to be creative when grabbing...

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The “I Hate Writing” Guide To Content Creation

For a lucky few, staring down at a fresh page in a notebook or a flashing cursor on a computer screen is met with anticipated glee. For the rest of us normal people, the allure of setting aside our “real” work or sacrificing half of a crisp autumnal Saturday to develop content is not so appealing. The reluctance to...

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Bing Ads Advanced Location Targeting

When it comes to PPC advertising, displaying highly relevant ads to potential customers is key. It’s not just the messaging that matters – demographic factors play can also play an integral part of defining and securing your audience. Geographic location is probably one of the first things that define a potential customer, so obviously it’s important to build your...

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