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Adwords Airport Targeting

With the holidays come many things, among the most important being indulgent shopping sprees and travel plans. With that in mind, you have to be strategic about how to reach those customers on the go. Sure, there have always been ways to reach them through mobile ads, but were you were aware that there is a new targeting feature...

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Getting Started With Google Remarketing

Thanksgiving has passed and the stampedes of eager Black Friday shoppers have recessed to their homes. This of course means that the holiday shopping season is now in full swing. If you’re a retailer, you’ve probably already started racking your brain about the best way to reach your audience and increase your sales this year. Remarketing is a great...

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It’s Complicated: Your Online Marketing Relationship Status

Unless you’ve made your home under a rock for the past ten years, you recognize the ever-growing importance of social media in our society today. Facebook stands at the forefront of the social media empire with 1.2 billion users worldwide, and each of those users has his own personal attachment to his Facebook page. Maybe it’s our unending desire to...

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