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4 Latest Trends in Content Marketing

The SEO industry has been shaken up quite a bit as of lately with the Panda/Penguin updates, leaving scores of low quality sites now sitting at the bottom of the heap. Good riddance I say, as even good internet marketers who were able to effectively use Google search operators had trouble finding the information they were after while sorting...

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Google Offer Extensions: Closing the Gap Between PPC and Offline Actions

Google’s newest offering is changing the online deal space, as we know it. In late February, Google introduced new “Offer Extensions” in AdWords. As an advertiser, you now have the ability to include a special deal or offer within your enhanced campaigns that gives potential customers more of an incentive to click-through. Including an offer means more real estate...

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