Relationships with bloggers and website curators are necessary connections to develop if you want to flourish in the online world. In today’s SEO scene, you can’t be seen without a guest post to your name and back links to your site, but how can you take that first step towards getting to know them? You see those people across the SERPS and you know you’ve got to talk to them. They have that killer blog layout and traffic for days, but how can you get them to notice you and your amazing draft of a guest post? If you want to succeed with developing relationships with bloggers, here are a few tips to get the conversation going and how to keep the intrigue alive.
When I first saw my friend Emma’s YouTube video come through on my Facebook feed, it had about 75 views. A day later? Over 200,000. Four days later: almost 800,000 and climbing. What took this video to virility so quickly? A talented actress, a brilliant concept, and a few tried-and-true internet marketing tricks.
With a $100 budget, the video, “For Your Consideration” was shot by a 28-year-old USC Film School grad student named Alberto Belli and stars Emma Fitzpatrick. The video gained over 60,000 hits in its first hours and gained media coverage from The Daily Beast and USA Today, along with The Today Show, who put it up in a vote-off of the top four viral videos of the week. Putting a new spin on the lyrics to I Dreamed a Dream from the movie musical Les Misérables, the spoof grabs attention for not only its hilarity and killer vocals, but for its relevance to what people are searching for today.
Video is one of the most valuable marketing tools available. About 25% of all internet users visit YouTube in a given day, so if you’re not using video to attract your customers, your marketing campaign is lacking. What kind of video can attract the most traffic to your site, and what makes it go viral? Here are 6 steps to take in order to give your video a better chance at spreading to the masses.
Ben Holland discusses essential plugins for WordPress back end development that will help your site look great and will allow for easier visitor usability.
If your Google Plus posts aren’t receiving the amount of engagement you’d like to see, it might be time to take a step back and review. We have already taught you how to optimize your business’ Google Plus profile, and today we’ll lay out twenty tips on how to get more people to read your Google Plus posts.
1. Include photos or videos in your posts. Visually appealing posts will catch a user’s eye when scrolling through the real-time news feed.
2. Keep it simple. You may have a 100,000 character limit to ramble on with, but how many people will stop to read all of that? Distill your message to its essence and make it count.
3. Take advantage of the full character limit. Wait, didn’t we just tell you to keep it simple? In most cases, yes, you will want to refer to tip #2. However, there are some instances when posting a full blog post, article, book teaser, or other longer piece of well-optimized content is appropriate and may rank well. It is all dependent upon your audience and the content on hand.
4. Insert asterisks around the part of your post you would like Google to use as your title tag. This will bold the text, and your post can actually rank with that title tag in the search results.
As a business owner, it is your job to make sure that you are securing customers and increasing your rate of sales. This is obvious; but how can you be sure about what is driving your traffic? When you use a number of keywords and ads to advertise your business, it can be difficult to know exactly what triggers your customers to click your ad and make a purchase. With conversion tracking, you can gain more insight into what tantalizes your audience and converts regular site visitors into new customers.