Thanks to technology, the world moves at lightning speed. Business done solely in an office is a thing of the past, and staying on top of your work in real time is essential to making your company a success. This rings especially true for those in internet marketing, and pushing your business forward on the go is as easy as having the right marketing apps, literally, at your fingertips.
The first step to snagging a new customer is attracting their initial attention. The next step is being able to effectively communicate that you have a product or service that fulfills their needs. This is the definition of a simple business interaction, but you need to make sure that your settings in Google AdWords are allowing you to target your audience effectively. This can be as basic as making sure that your search ads are appearing in appropriate geographic locations and within the language of which you plan to utilize during your business exchanges.
There are so many ways to generate content ideas through brainstorming, mind maps, and other tried and true tactics. But, have you ever thought of having content created for you? User generated content from your fans and followers can be a unique and creative way to come up with individual content ideas or even create a whole campaign. Rather than hoping to provide your fans with with they want, you can hit the nail on the head by having them tell you directly. Today, I’ll interview Todd Hartley, Corey Post, and Pat Strader, 3 SEO experts that have found great success with generating content from their fans.
You’ve heard the magic words a million times: “Brand Recall” and “Brand Recognition”. Yes, it’s important that your potential customers see your ads and gather an understanding of your company and its offerings. These are the basic building blocks of advertising, and ads that effectively communicate your message can help you improve your sales and your position in the marketplace. However, is it possible that you’re drilling this information too hard? Are your remarketing ads displaying at an annoying rate, thus driving away potential customers? Many advertisers suffer due to poorly controlled ad campaigns, even when the messaging is spot on.
Relationships with bloggers and website curators are necessary connections to develop if you want to flourish in the online world. In today’s SEO scene, you can’t be seen without a guest post to your name and back links to your site, but how can you take that first step towards getting to know them? You see those people across the SERPS and you know you’ve got to talk to them. They have that killer blog layout and traffic for days, but how can you get them to notice you and your amazing draft of a guest post? If you want to succeed with developing relationships with bloggers, here are a few tips to get the conversation going and how to keep the intrigue alive.