It’s hard to distinguish between the fads of social media from the true giants with staying power these days, as niche communities connect and grow almost overnight. One of the lucky things for those who are looking for how to link build, is that we have access to great niche communities like Pinterest for free. There’s no need to buy a list or pay a fee to sign up; you just sign in and go. Major brands like Home Depot and Nordstrom are finding success on Pinterest because of its extremely active, niche fans.
Our own Brynna Baldauf concludes her video series with the second part of “Why Are URL Structures Important for SEO?” To avoid some very disruptive errors in your website indexing, follow these few short tips to make sure your URL structure is correct.
The number of searches for the term “content marketing” has increased dramatically in the past 3 years. As quality content becomes more and more pertinent in the online marketing industry, businesses have realized they need to learn more and become better at it. With this ever-changing industry, it is a necessity to stay on top of the latest strategies. Many of us will turn to Google as a resource and type in something such “content marketing tips,” searching for information to teach us more about this tactic. That may even be how you arrived at this post. So in lieu of a typical blog post today that lists the same facts and stats you’ve already noted, we are going to to allow you to access information that you would only find if you had the opportunity to pick the brains of people who eat, sleep and breathe content marketing. In fact, Joe Pulizzi of Content Marketing Institute recently referred to our team as one of the only agencies who have successfully been able to make the transition from an SEO agency to more of a content marketing agency. Today I take you on a tour around our office, and together we’ll gather to share our content marketing tips…
When you launch a new search ad campaign, so many factors play into the success or failure of your online marketing efforts. In order to make sure that you get the most mileage out of your ads, you’ll likely be analyzing performance reports regularly. Thankfully, you can link your Google Analytics details directly to your AdWords account, so you don’t miss valuable online traffic information.
We often delve into more advanced topics when it comes to content marketing– like strategy, development, distribution, etc. But sometimes it’s just as important to get back to the basics to truly understand where you can one day end up. So today we pose the question: How do you get started with content marketing? What is the mindset you need to understand the motivation behind content marketing and how you can capitalize on its possible benefits? These are some thoughts to lead you into our Google Hangout for today, where special guests Barry Feldman and Mike Volpe provide some answers.