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The Weekly Measure: Top Internet Marketing News, Tools, & Events-January 17, 2014

The Internet marketing world is constantly churning out new ideas and innovative strategies for promoting clients and reaching customers. Each week, Vertical Measures will be collecting the best of the best from around the web, compiling all of the finest into The Weekly Measure. We’ll be on the lookout for great new articles, covering content marketing, paid search, social...

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Beyonce vs Sharknado: Social Media Buzz

The use of social media is pivotal when sharing content. Specifically, Twitter has become a reliable source for sending content catered to a narrow or broad audience depending on the topic. In August of 2013, the movie Sharknado was broadcast to millions of viewers. The astonishing aspect of the movie does not lie in the number of viewers, but...

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What Internet Marketing Clients Are Worried About for 2014

In the recent Google Hangout, Arnie Kuenn, along with three expert speakers in the field of internet marketing (Matt Siltala, Rhea Drysdale, Topher Kohan) discuss some of the most probable client concerns heading into 2014 and offer some helpful insight on what to expect. A major takeaway from their talk was that all clients are going need to continue...

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The Weekly Measure: Top Internet Marketing News, Tools, & Events-January 10, 2014

The Internet marketing world is constantly churning out new ideas and innovative strategies for promoting clients and reaching customers. Each week, Vertical Measures will be collecting the best of the best from around the web, compiling all of the finest into The Weekly Measure. We’ll be on the lookout for great new articles, covering content marketing, paid search, social...

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Why Online Customer Reviews Will be More Important in 2014

  This is a guest post by Amanda DiSilvestro. She gives small business and entrepreneurs SEO advice ranging from keyword density to recovering from Panda and Penguin updates. She writes for HigherVisibility.com, one of the leading SEO companies in the United States. Online reviews have always been a part of Google and good business management, but just recently Google has...

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